Which sunny fairy are you
Photoderm Tablet Application “Which sunny fairy are you” to create and deliver Photoderm products
June 2014
Which sunny fairy are you 1 Which sunny fairy are you 2
BIODERMA has teamed up with Lowe Swing Communication & MOTIVIAN to create and deliver Tablet Application to promote its Photoderm products. During BTL activities all volunteers can make the test “Which sunny fairy are you” and discover what type they are and what the perfect Photoderm product is for them this summer. In addition everybody who completes the test and provides hers/his name and e-mail receives gift voucher for discount for hers/his next Photoderm purchase. All registered participants receive mail with the results from the test.


  • Huge customer interaction with the brand
  • Building a client data base which will be useful for campaigns in the future
  • Improvement in customer’s satisfaction and brand’s good image
Which sunny fairy are you 3


9-11 Ethn. Antistaseos str.,15232 Chalandri, Athens Tel: +30 213 0186800 Fax: +30 213 0186888 Email: info@Motivian.com
12, Via Appiani, 20121 Milan, Italy Tel: +39 0287368375 Fax: +390287368375Email: info@Motivian.com
81A, Bulgaria Blvd., City General Business Center, 1st Building, 4th floor 1404, Sofia, Bulgaria, Tel: +3 592 933 5500 Fax: +3 592 933 5502Email: info@vci.bg
48 Inomenon Ethnon Guricon House 6042 Larnaca, Cyprus Tel: +357 24 821200 Fax: +357 24 821201 Email: info@Motivian.com